Bachelor 3 Intensive Cycle in Marketing & Communication

Bachelor 3

The Bachelor 3 Intensive Cycle in Marketing & Communication is a bridging year for students from other academic fields to upgrade their communication skills.

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To acquire the basics of communication

A year of upgrading

Careers in communication require a great curiosity, initiative, a sense of listening, and a rich general culture. These qualities can be developed through university programs (literature, humanities, journalism, etc.) or in other school programs not directly related to communication or marketing.

Thanks to the Bachelor 3 Intensive Cycle, students from different backgrounds enter the field of communication and marketing studies by building on their previous knowledge to become open and versatile project managers. It is therefore intended for all students who have completed two years of higher education in a field other than communication or marketing. Furthermore, a true marker of the spirit of ESP, 3 competitions punctuate the school year and give students the opportunity to work on real-life business cases during intensive sessions. All these competitions are based on real cases, and the briefs are directly presented by the advertisers (partner companies).

This year also includes 5 months of internship which provide the opportunity to enrich students' CVs and build their professional paths in the field of communication.

Download the program
  • Training rhythm

    Initial (5 months of internship)

  • Campus

    Paris, Bordeaux, Lyon, Toulouse, Nantes, Lille

  • Admission

    Outside Parcoursup

  • Recognition

    RNCP Title 39974 Project Manager in web marketing and digital communication.

Learn more about the training

An expertise, experiences

To help you better envision this intensive training program, we offer you an overview of the training and a glimpse of the many career opportunities.

Agency Competition

A true marker of project-based pedagogy, competitions allow students to tackle real briefs proposed by partner companies. In teams, they design recommendations worthy of communication agencies and present them to the client.

Among the partners: TF1, SCNF, Doritos, Crédit Agricole, Ferrari...

Web Project Management

During an intensive week, students learn to design and manage a web project from A to Z: framing, organization, production, and monitoring. A concrete format to develop professional methods and reflexes.

Com' for Change

What are the career opportunities?

One training, several professions

The Intensive Bachelor's degree in communication and marketing opens access to many professions. Discover the career opportunities and professional prospects available at the end of the training.

A professional training

This program has been designed to make you quickly operational in communication and marketing. Key skills, concrete experiences, and a certified title: everything is gathered to facilitate your professional integration.

6*
minimum months

of professional experience

3
Competitions

in real cases

1
RNCP title

of level 6

6*
minimum months

of professional experience

3
Competitions

in real cases

1
RNCP title

of level 6

I apply
Étudiants en communication en salle de pause sur le campus de l'ESP Lyon

of the training

Added values

  • A unique pedagogy

    that emphasizes projects (competitions with real cases), the acquisition of strong professional skills, as well as personalized tutoring

  • An immersive experience

    in a company through a long internship period of six months

  • The recognition of prior skills

    applied to the field of communication that gives students in this program a true dual competence

  • An RNCP title at level 6

    certified and recognized by professionals in the communication and marketing sector

Étudiants en communication en salle de pause sur le campus de l'ESP Lyon

of the training

Added values

  • A unique pedagogy

    that emphasizes projects (competitions with real cases), the acquisition of strong professional skills, as well as personalized tutoring

  • An immersive experience

    in a company through a long internship period of six months

  • The recognition of prior skills

    applied to the field of communication that gives students in this program a true dual competence

  • An RNCP title at level 6

    certified and recognized by professionals in the communication and marketing sector

Secure your future!

Join the School of Advertising

81%
of our graduates employed within 6 months of completing their studies
12,000
Alumni present in the largest agencies and companies
1st
communication school in the Happy at School 2024 ranking
81%
of our graduates employed within 6 months of completing their studies
12,000
Alumni present in the largest agencies and companies
1st
communication school in the Happy at School 2024 ranking
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